With over two decades of experience in the hospitality and tourism industry, Karyn Harte, our Queen Bee, has made a name for herself as a strategic marketing expert and trusted advisor.
karyn harte
queen bee
Karyn’s journey began in traditional marketing, but as the landscape evolved, she quickly adapted. Her deep understanding of the hospitality and tourism sector, combined with her digital expertise, has made her an invaluable resource for hospitality, tourism and accommodation businesses looking to grow their online presence and impact.
Throughout her career, Karyn has been recognised for her outstanding contributions to the industry, receiving accolades such as the Australian Tourism Award – Silver and the Golden Backpacks Award for Favourite Backpack Accommodation Provider in Victoria.
As a thought leader and innovator, Karyn launched the popular podcast series, “The Buzz,” to inspire, motivate, and support business owners in their journeys. Her engaging speaking style and wealth of knowledge have made her a sought-after speaker, collaborating with esteemed organisations like the Australian Hotels Association.
And of course, if it isn’t obvious, Karyn is very driven by her passion for saving the bees! It’s at the heart of all she does.
Let us get you out of stuck and into flow
The digital marketing world is changing rapidly and constantly.
That makes it incredibly difficult for business owners wearing many hats, or a busy schedule, to keep up with what’s working and what’s not. Arming yourself with one source of trusted truth, and a strategy, can go a long way, so this is how the team do things around here…
We'll fly you out of the marketing mumbo-jumbo quagmire and into a world of clear, effective communication.
We'll tap into your unique genius, challenges, and expertise to create a marketing strategy that's as sweet as can be.
We'll immerse ourselves in your data and situation, using our findings to pollinate our creative hive mind with cool, innovative ideas.
Together, we'll build your synergistic marketing machine.
We'll get your stamp of approval before we set our marketing team free to work their magic.
We'll keep you in the loop every step of the way, ensuring the your investment is trackable and well-spent on creating a buzz-worthy brand.
We'll spread the word about your amazing brand, building trust and social proof that will have your ideal clients swarming to your business.
customer communications
business development
graphic & digital design
content development
community management
web design & development
social media management
seo & adwords management
We take the time to understand your business goals, your measures of success and your challenges. We review your current digital marketing presence and craft and implement a tailored strategy that will get your business noticed in all the right places for all the right reasons.
We only collaborate with specialists in their field
Bees Knees is a hive of talented professionals who share Karyn’s vision of creating buzz-worthy marketing strategies that drive sustainable growth.
The agency has become a trusted partner for hospitality, hotel, and tourism businesses seeking to elevate their brands and achieve their goals in the digital landscape. So here’s who will support your journey…
anna
Business Strategist
Ready to take your business to new heights? Meet Anna, our tourism, travel and hospitality business strategist buzzing with expertise and passion for Sustainable and Regenerative Tourism. Anna offers support in business planning and strategy. She's adept at handling tourism awards submissions and grant applications, as well as leading brand strategy, brand alignments, and rebrands. Anna prides herself on honesty, integrity, fairness, positivity, and gratitude. With Anna in your hive, you'll navigate business strategy with confidence and clarity, ensuring your brand is the bees knees. Let's create a buzz for your business today!
caro
creative design
Caro brings 25+ years of design experience to our busy hive. The other half of our Bees Knees dynamic design duo, Caro is passionate about telling a brand and product story through print and digital design. Forward thinking with a talent for producing creative and dynamic designs every time, your design projects couldn’t be in better hands.
dylan
Resident Photographer / Videographer
Looking to elevate your brand with stunning visuals and engaging content? Meet Dylan, our resident photographer and videographer. A passionate and dedicated photojournalist, Dylan moonlights within the Hive for brand and content shoots. Our clients love his friendly and genuine disposition. With a reputation for over-delivering, a keen eye for detail, and boasting a host of accolades, we know your brand will get the buzz it deserves with Dylan taking care of your photography and social media video content. Let's capture your unique story and create a visual impact today!
jarret
paid ads &
seo consultant
Collaborating with the Bees Knees team for over 5 years, Jarret brings a wealth of experience to our client base. Specialising in Search Engine Optimisation (SEO), as well as paid search strategy and implementation in the Adwords and Social Media space, Jarret is passionate about delivering business growth through highly effective, tailored digital strategies that are ahead of the competition and provide long term value. If you are looking for a supportive community that will ensure your digital campaigns thrive, then you have come to right hive!
Kara
Marketing Manager
Meet Kara, the newest member of the BK Marketing team! Kara joins us with a wealth of expertise in the digital realm, specialising in social media and email marketing. Known for her meticulous attention to detail and boundless creativity, Kara thrives on keeping busy and staying ahead of the curve with the latest trends. Clients value her transparency, commitment to excellence, and knack for delivering outstanding results. With Kara on board, your team will be buzzing with excitement!
Kate And Elisha
Social Media Lead
Has your social media just become all too hard? Is it taking up way too much of the time you should be spending to look after customers? Well, do not fear, the Social bees are here. You need a social media team you can trust, who actually knows what they’re doing and gets the kind of results worth making a buzz about. Dream team Kate, Elisha and their digital whizz kids are the social media specialist team you’ve been looking for. They really do get a buzz from ensuring your social media presence is the bees knees!
lily
Marketing Admin Support
Meet Lily, a buzzworthy addition to the BK Marketing team! Starting as a work experience student and now a valued permanent member of our Hive, Lily's dedication, digital design expertise, and tech-savvy skills make her the go-to person for social media content creation, graphic design, blogging, website maintenance, and everything in between. Clients know they can thrive in our hive with the reliable digital support that tackles the everyday demands of digital marketing.
matt
UX/Web Design & Development Consultant
Matt has been an integral part of the Bees Knees team for over 5 years, delivering a huge range of website development projects. From online training, to ecommerce, automotive to luxury hotels there is no project too big or too small. A consummate professional, Matt’s commitment to the best possible outcome for clients is unwavering. Always ready to offer alternatives, clients value Matts honesty, authenticity and succinct delivery with every website project. We know you will too!
naomi
creative design
Naomi is one half of the Bees Knees dynamic design duo. Our varied client base enjoy the benefits of Naomi’s 15+ years in marketing communications and graphic design in the advertising, marketing and tourism industries. Committed to project success, Naomi excels at working collaboratively with clients, and is well versed in juggling projects with competing deadlines.
tess
pr lead
Looking to generate media buzz for your offering, launch or maybe an event?! Or, perhaps seeking to offer a memorable experience for media to cover? Meet Tess, our PR extraordinaire, who will expertly craft your PR strategy and ensure you make headlines for all the right reasons. In a media landscape where standing out is crucial, having a former journalist like Tess on your side gives you the advantage to cut through the noise and be taken seriously. Let's uncover your unique angle and kickstart the buzz today!
At Bees Knees, we don't just talk the talk – we are all about keeping you informed and getting you actual results.
We made a few businesses smile with these awards
We're proud to have our hard work and dedication recognised by the industry.
We have been honoured with several prestigious awards, including the Australian Tourism Award – Silver, the Victorian Tourism Awards Best Backpackers Accommodation, and the Golden Backpacks Award for Favourite Backpack Accommodation Provider in Victoria.
In addition, Karyn has been featured in many speaking presentations for council, Australian Hotels Association, and more. We are pretty determined to deliver exceptional results and create buzz-worthy marketing strategies that help our clients in the hospitality, hotel, and tourism sectors thrive.
We are buzzing with purpose
Join us in our fight to save our precious bees! 🐝 🤍
the buzz podcast
“The Buzz,” a business podcast hosted by our very own Queen Bee, Karyn Harte.
If you’re humming with entrepreneurial spirit and navigating the sometimes sticky journey of running a business, “The Buzz” is here to provide the inspiration and support you need. Karyn brings you authentic stories from fellow entrepreneurs who have weathered the challenges, pollinated their ideas, and cultivated thriving businesses.
buzz wear
When you can… do what you can.
We understand that business means business, but our hearts still yearn to do more. And saving our bees is just our thang. So we pulled some money from the honey pot to create a feel-good casual wear. Empower your style with Buzzwear.
Buzz through the day with us
BK Marketing is an Australian based team of marketing and design specialists committed to client success. Our wealth of experience means we know what it takes for your hospitality, travel or tourism product or service to get noticed for all the right reasons in all the right places!
Suite 123, Level 1, 678 Victoria Street
Richmond VIC 3121
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