Looking to generate more leads and boost your digital presence?
expect Targeted Results driven digital marketing
TARGETED SEO, AND RESULTS-DRIVEN campaigns
Who It's For:
You’re a business owner looking to elevate your online presence but feel overwhelmed by the complexity of digital marketing. You’re tired of strategies that lack transparency, results that don’t meet expectations, and partners who don’t understand your unique needs. You want a digital marketing approach that combines SEO, and Ad campaigns to drive meaningful engagement, boost your online visibility, and achieve measurable results.
Find out wHat's included
how do we do it
We are a tight-knit team which helps brands that want to grow, and are looking to work closely with a partners that focus on the results that are actually important to you. Clicks? Rankings? So what? We get excited about helping our clients grow – more leads, more calls, more customers. Our comprehensive approach to digital marketing, ensures you understand our methodology and the value we bring to your online presence.
We are focused on real objectives, such as increasing sales or customers, it comes naturally to look at the entire digital ecosystem to find opportunities for our clients to grow. From search marketing through to tailored reporting, we are a multi-skilled agency with a focus on relevant outcomes.
Australian Retailers Association
Results:
- 180% increase in organic users compared to the previous year (Aug 23 – Apr 24 vs. Aug 22 – Apr 23)
- 8,524 additional keywords ranked in Google’s top 100 via SEMrush (Aug 23 vs. Apr 24)
- Drove a substantial increase in organic traffic and positioning the association as a leading voice in the Australian retail industry
Approach:
Competitive Analysis We conducted an in-depth analysis of top competitors, pinpointing keyword and content gaps for a targeted SEO campaign that aligned with ARA’s core objectives.
Search Engine Optimisation (SEO) From our analysis, we crafted a keyword mapping and site architecture strategy, identifying existing assets for optimisation and planning new content creation. Following site optimisations, we implemented a link outreach campaign, leveraging ARA’s brand authority to secure high-quality backlinks.
Customised Reporting Beyond regular SEO reports, we provided tailored insights into key metrics such as membership sales, database signups, and gated content engagement. Additionally, we built competitor-specific reporting to allow ARA’s leadership to monitor SEO performance in real-time.
Hotel Marvell
Results:
- 2,593 keywords ranked in Google’s top 100 within 11 months post-launch
- 1,121% return on ad spend (ROAS) on Google Ads
- 555% return on ad spend (ROAS) on Meta Ads
Approach:
Search Engine Optimisation (SEO) Before the hotel’s opening, we launched an initial SEO campaign to increase visibility for branded searches on the new domain. Post-launch, our content strategy focused on region-specific topics, supported by a PR-driven link-building initiative to build the hotel’s authority and reach.
Google Ads To secure early bookings, Google Ads targeted searchers looking for luxury accommodations in Byron Bay, ensuring optimal ad spend efficiency.
Meta Ads To enhance brand awareness, we leveraged Facebook and Instagram ads, extending reach to a broader audience with lower cost per impression (CPM). These ads were instrumental in promoting opening offers with engaging visuals, driving additional interest and bookings.
trusted experts with a track record of success
With deep industry insight and decades of digital marketing expertise, we’ve helped businesses across Australia and beyond thrive. Discover how we can grow yours!
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Our Address
222 Hoddle Street, Abbotsford VIC 3067
digital@bkmarketing.com.au
Contact
+61 3 9432 6732
Hours of Operation
Monday - Friday: 09:00 - 17:00
About Us
BK Digital is an Australian-based team specialising in SEO, Google and Social Media Ads. We are dedicated to helping businesses enhance their online presence through tailored digital marketing strategies that drive results and foster growth. Our expert team ensures that your digital campaigns are strategic, transparent, and effective.
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office address
BK Marketing at Northco
222 Hoddle Street
Abbotsford VIC 3067
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