Family-Friendly Accommodation: How to Make Your Property More Appealing to Families

Family-Friendly Accommodation: Making Your Property More Appealing to Families

When it comes to traveling, families often seek accommodation that catesr to their specific needs. Making your property more appealing to families can not only boost your bookings but also create memorable experiences for guests of all ages. Here are some simple and effective ideas to create a welcoming environment for parents and children alike!

1. Family-Sized Rooms

One of the most important factors for families is having enough space. Consider offering family-sized rooms or suites that can comfortably accommodate parents and kids. Look for options with multiple beds, pull-out sofas, or even kitchenettes for easy meal prep. Highlight these features in your marketing materials to attract family travellers looking for convenience and comfort.

2. Provide Baby Gear Rentals

Traveling with little ones can be a challenge, especially when it comes to packing all the necessary gear. Make life easier for families by offering rentals for baby items such as cribs, highchairs, strollers, and toys. This service not only adds convenience but also shows that you understand the unique needs of families.

3. Offer Kid-Friendly Activities

Create a family-friendly atmosphere by offering activities that engage children. Consider hosting craft sessions, movie nights, or scavenger hunts on your property. If you have outdoor space, set up a playground or sports area where kids can run and play. These activities can make your accommodation more appealing and keep kids entertained, giving parents a chance to relax.

4. Promote Local Family Attractions

Families often look for nearby attractions to enhance their vacation experience. Create a dedicated section on your website or in welcome materials that highlight local family-friendly attractions, such as zoos, amusement parks, and museums. Offer packages that include tickets or discounts to these attractions, making it easier for families to plan their outings.

5. Create a Welcoming Environment

Ensure that your property feels warm and inviting for families. Use bright colours, family-friendly décor, and comfortable seating areas where parents can unwind while keeping an eye on their kids. Consider adding a small play area in the lobby or lounge for younger guests to enjoy while parents check in or relax.

Making your accommodation family-friendly is a fantastic way to attract more guests and create a welcoming environment. By offering family-sized rooms, providing baby gear rentals, offering kid-friendly activities, promoting local attractions, and creating a warm atmosphere, you can ensure that families feel right at home.

With these simple enhancements, your property will fast become a favourite destination for families seeking unforgettable experiences together!

Karyn Harte, Author + Host

Karyn’s marketing expertise spans multiple industries, with a special focus on travel, tourism, and hospitality. Her work has earned industry recognition, including the Australian Tourism Award – Silver and other industry awards and accolades. As the host of The Buzz podcast and a sought-after speaker, she shares insights that help businesses across sectors grow their impact and stay ahead in a competitive landscape.